Austin Latino Biz Group Enters Voter Registration

Latino biz group jumps into voter registration
A guest listens as President Biden speaks during a meeting with representatives of the Latino community at the White House in August. Photo: Win McNamee / Getty Images

A Latino group of companies announced to Axios that it is establishing a political action committee, with its first election registration event taking place on Tuesday evening.

Why it matters: Austin Hispanic Advocates and Business Leaders say their new Vota Action Fund is “dedicated to supporting the next generation of Latino leaders and candidates.”

  • The PACs Strategies include targeting high schools; 55% of the Austin Independent School District’s nearly 80,000 students are Latinos.
  • “We have many eligible and newly eligible young people that we want to reach,” Paul Saldaña, part of the HABLA leadership team and former member of the school board in Austin, told Axios.

Between the lines: The new political arm of the HABLA makes them at least the second Latino-oriented democratic group in Travis County to offer support. The Austin Tejano Democrats have long been the dominant fan club supporting Latinos in local elections.

  • Saldaña said Axios HABLA aims to work with more progressive Latino candidates.

What to see: To celebrate National Voter Registration Day on Tuesday, the VOTA Action Fund and the Eastside Guardians, a group promoting housing affordability and economic diversity in East Austin, will be in Parque Zaragoza on Tuesday from 5:30 p.m. to 7:30 p.m. , 2608 Gonzales St.

  • Oct. 4 is the last day to register to vote before the city and state elections on November 2nd.


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